About

Everyday Luxury had to begin somewhere

The story

We’re a distinctive luxury brand founded by Milena Merhebi in 2024. This avant-garde label ingeniously revitalizes antique fragrances and products, seamlessly weaving them into contemporary and modern masterpieces. 

Milena Merhebi, a perfume brand inspired by antique textiles and relics, offers a collection of fragrances that capture the essence of the past while embracing modern sensibilities. The fragrances, such as Relic, Vintage Lace, and Antique Tapestry, evoke the deep mystery of ancient artifacts, the delicate romance of vintage lace, and the complex warmth of intricate tapestries. With elegant, minimalist packaging and a focus on heritage and craftsmanship, One Vintage aims to create a nostalgic and luxurious experience for its customers. The brand’s slogan, “Reviving the Past, Perfuming the Present,” reflects its commitment to preserving the timeless beauty of the past while creating fragrances that resonate with contemporary tastes.

The begining

The concept was elegantly straightforward: to present exquisite clothing within inspirational environments, accompanied by unparalleled service.

2024 : JANUARY

Milena marked its inception with the opening of its inaugural boutique at Central Centre, a distinguished shopping mall in Abu Dhabi.

2024 : SECOND QUARTER

Opening our doors to more and more clients, we go national with Milena Merhebi Perfumes from Dubai and beyond.

2024 : THIRD QUARTER

Milena Merhebi around the world — we launch international shipping, opening to markets outside of the arab countries.

Several decades late

Boasting a network of stores spanning North America and a robust global eCommerce platform, Innove remains dedicated to bringing everyday luxury to communities near and far.